Robin Walker, MP for Worcester and a Breast Cancer Now Ambassador, showed his support for women with breast cancer by dressing up in a pink pocket square and encouraged his constituents to take part in Breast Cancer Now’s flagship fundraiser: ‘wear it pink’ day last Friday in Worcester.

‘Wear it pink’, the UK’s biggest pink fundraiser, calls on supporters across the country to ditch the day-to-day colours and pull on some pink to raise money for Breast Cancer Now’s life-saving breast cancer research.

Robin joined fellow parliamentarians in wearing it pink in Westminster recently at a Breast Cancer Now event to encourage people across the UK to get involved. Now in its 14th year, this campaign raises over £2 million each year for world-class research into breast cancer, and this year it is back and bigger, brighter and bolder than ever before.

Robin is parliamentary ambassador for Breast Cancer Now, joining 190 MPs across the country in urging fellow politicians and constituents that immediate action must be taken to stop the disease taking lives. Robin has been a long standing supporter of the fight against cancer, notably through his support of the new radiotherapy unit and the new breast cancer unit in Worcester which will be working in conjunction with the Haven cancer charity. This brand new breast unit will open at Worcestershire Royal Hospital in late December this year.

Robin has also led campaigns to raise funds for local hospices, to improve radiotherapy nationally and to keep head and neck cancer surgery in the County. The Conservative Government announced in July of this year that the NHS will receive £10 billion in extra funding during the lifetime of the current Parliament above the rate of inflation and has launched a number of initiatives to fight cancer including the cancer drugs fund, advanced radiotherapy pilots and more testing and screening.

Robin said:

“As a Breast Cancer Ambassador: I am particularly passionate about standing up for the women and families affected by the disease in Worcester and I was very proud to take part in wear it pink. I hope everyone in the local community will join me in showing their support for Breast Cancer Now.”

“I would like to thank local business Mr Pocket Square for creating a pink pocket square for me to wear. I am looking forward to the opening of our dedicated breast unit at Worcester’s hospital later this year and I continue to support efforts both locally and nationally to take on this terrible disease. I know local people in Worcester do a huge amount to support cancer charities and I want to thank everyone who took part in Wear it Pink day this year.”

Notes to Editors:

  • Breast Cancer Now is the UK’s largest breast cancer charity. Breast Cancer Now’s ambition is that by 2050 everyone who develops breast cancer will live. The charity is determined to stop women dying from the disease, working in a new, collaborative way and bringing together all those affected by the disease to fund research, share knowledge and find answers. For more information on Breast Cancer Now’s work, visit